Before LLMs could generate a passable blog post in minutes, I wrote an article for Vimeo about how yoga instructors could make money online.
Someone quickly published a version to compete with it in search. Beyond paraphrasing the copy, they used my name. They also described me as a yoga instructor.
I was never a yoga instructor, but I was slightly annoyed.
The piece had just enough of the original to look like it belonged, but none of the decision-making that made the original worth reading.
AI didn’t invent these habits. It removed the friction that used to keep some of them in check.